In the weeks leading up to the launch of Google's next flagship series, Amazon has slashed prices on existing models to make way for new inventory. As of July 2026, the Pixel 10 and Pixel 10 Pro are priced at $699 and $849, which represents discounts of $200 and $250, respectively. With the Pixel 11 series expected to arrive on August 12, 2026, customers are now faced with a key decision: seize the current offer or hold off for the next generation of devices.
What's for sale: Pixel 10 models on clearance
Amazon has listed the Pixel 10 with 256GB storage at $699, a notable reduction from its original $899 price. Meanwhile, the Pixel 10 Pro in the same storage configuration is now available for $849, down from $1,099. Both devices are equipped with Google's latest Tensor processor and come with advanced AI capabilities that enhance camera performance and voice command features.
The Pro model stands out with a higher-resolution display, improved RAM, and an enhanced camera system. However, only the Jade color variant of the Pro is currently receiving the $250 discount. Inventory levels for these models are already low, and the Pixel 10 Pro XL has already been sold out entirely. Potential buyers are advised to act quickly before these deals disappear.
Why it matters: Timing and tech
Google is scheduled to announce the Pixel 11 series on August 12, 2026. Industry reports indicate that the new models will likely include the next-generation Tensor G6 processor, a redesigned LED light array around the camera bar, and possible upgrades to the battery and AI software. Additionally, the price for the Pixel 11 Pro XL and Pro Fold is expected to increase by approximately $100.
These anticipated improvements mean that the current Pixel 10 discounts may represent the last chance to purchase an unlocked device at this low price before the next wave of sales starts in October 2026. For those who prefer unlocked phones, these prices are among the best available since the Prime Day sales in June.
Should you buy now or wait?
The current discounts are substantial, but the specific improvements in the upcoming Pixel 11 models are still uncertain. If the new models do not offer significant upgrades, the Pixel 10 may continue to be a strong and cost-effective option. However, if the Pixel 11 does deliver meaningful enhancements, customers might view the current savings as an opportunity lost.
For users who are open to carrier-locked plans, waiting until August 12 to see what preorder deals become available might be a better approach. But for those who value the flexibility of an unlocked phone, the current prices could represent one of the last such offers before the next generation of devices becomes available.